Promoting your music in the web 2.0 era
Little more than 10 years ago, TV was in a terrible state. Then something happened. A bunch of new writers who’d grown up getting their kicks from the Simpsons and Seinfeld starting scripting a new wave of TV - the most significant and seminal being Buffy the Vampire Slayer. Suddenly, as the millennium turned, it […]
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It’s come to something when Kelly bloody Clarkson turns out to be a beacon of rebellion. As reported here, Clarkson has been battling with legendary producer and BMG chairman Clive Davis over her new record - he wanted her to record a bunch of commissioned pop in a similar vein to her last record (natch), […]
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The story of Sandi Thom that the papers ran with back in 2006 was one that suggested she got noticed by webcasting gigs from her Tooting flat – she claimed to have had 70,000 viewers at one point, in fact. We now know, of course, that she already had a PR company behind her, and […]
Popularity: 4% [?]
This is a blog about how to promote your music successfully in the new internet-driven era. I used to write for the NME, now I work as a music PR for an online music website, and also make music as Fakesensations.