Promoting your music in the web 2.0 era
I’m a big fan of music sites that encourage their communities to actively seek out new artists, whether by offering them a financial incentive (Amiestreet) or (as with The Sixty One) making a kind of multi-player game out of it.
Popcuts is a new site that gives fans a revenue cut of your music sales. You upload your tracks, decide how much of the price of each MP3 you want to share with those who buy it, and Popcuts takes care of everything else. I’m giving a big cut of my sales because it encourages people to listen – so far I’ve had about 30 downloads in the month my music’s been available. Not bad considering I haven’t had to do any marketing myself. It’s well worth checking this site out.
Popcuts is good; Bandcamp, however, is awesome. Bandcamp is, seemingly, just yet another website that allows you to sell your music yourself. But the solution Bandcamp offers is so elegant, so easy, and so compelling, that it basically leaps to the head of the pack, despite only being online for a couple of months.
The Bandcamp boys do a better job of explaining it over on their hilarious FAQ page than I ever will – but suffice to say, I now have Bandcamp as my default music page on my official site. It’s that good.
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This is a blog about how to promote your music successfully in the new internet-driven era. I used to write for the NME, now I work as a music PR for an online music website, and also make music as Fakesensations.
Feelin the Luv « Bandcamp Blog
October 18th, 2008 at 6:20 am
[…] “Bandcamp is, seemingly, just yet another website that allows you to sell your music yourself. But the solution Bandcamp offers is so elegant, so easy, and so compelling, that it basically leaps to the head of the pack…I now have Bandcamp as my default music page on my official site. It’s that good.” http://www.songaday.co.uk/blog/2-new-music-sites-you-need-to-check-out/ […]